Sound for campaigns
and commercials.
Music, sound design, voice and mixing for your next campaign, for TV, online, social, radio and cinema. We work directly for brands, with their agencies and for in-house teams, among others for Porsche, Mercedes-AMG, Opel and Nestlé.
Also searched as: audio for a commercial, sound for an ad film, audio post-production for advertising, music for a campaign, mixing a spot, sound for social ads.
Request a campaign check →Plenty of picture, little sound of their own.
Every campaign brings new images, new edits, often a new agency. The sound frequently comes from a library: on average 61.9% of brand content uses stock music, 68.4% in healthcare, 66.8% in travel and transport, 64.0% in technology. That is the finding of amp's Best Audio Brands Report 2026. Music composed for a single campaign grew by 140% year over year in the same report.
We do the sound for individual campaigns and spots: music that fits the edit, sound design, voice with direction and a mix that is ready to air on every platform. We compose, record and mix in our studios in Frankfurt, Cologne and Berlin. Briefings run by video call, which is how we work for brands across DACH and worldwide.
When a campaign sounds so right that the next one should sound the same, a brand sound grows out of it over time. How that works is further down.
Campaigns to listen to.
Excerpts from spots and films we worked on. Headphones help.
Campaigns we did the sound for.
Everything a
campaign needs.
Sound design
Sounds, ambiences and accents that carry the film, even when nobody speaks. More on sound design.
Voice and casting
Researching and casting voice actors, recording with direction, live approval via session link, in more than 40 languages.
Mixing and versions
One project, every version: TV, online, social, radio and cinema, long and short cuts, loudness to EBU R128 and platform specs.
Rights and licences
Buyout or licence based on usage, agreed in writing before production starts, collecting society questions settled in advance.
Localisation
The same campaign for further markets: a voice per language, an adapted mix, the same sound.
From check to airing.
Five steps, one point of contact.
Campaign check
You send links to two current spots or videos. Rahim listens and tells you in 15 minutes where the sound feels generic. Free of charge.
Quote
Brief, versions, deadlines and usage. You receive a quote in advance.
Drafts
Music and sound to picture, to listen to rather than read. You choose the direction.
Production and mix
Recording, sound design and mixing with feedback rounds until sign-off, remotely via session link on request.
Delivery
Master, stems and every version in the formats you need, with the agreed rights.
Directly or with your agency.
The sound for your campaign can reach us in three ways:
Directly for the brand. Brand and marketing managers commission us for a campaign, a spot or a series of social videos.
Together with your agency. You have a lead or production agency? Then we work with them. Porsche, Mercedes-AMG, Opel, Nestlé and M&M's came to us through an agency.
For in-house studios and content teams. When your own team is at capacity: extra capacity for versions and flights, delivery as stems or AAF/OMF, one fixed point of contact.
The campaign becomes the brand sound.
A brand sound does not have to start as a strategy project. Often it starts with a campaign that works.
Campaign
Music, sound design and voice for a spot or a campaign.
Repetition
New flights, short versions and markets built from the same elements. That way the brand sounds the same across channels and agencies.
Brand sound
The elements become a system: sonic audit, sound logo, brand music and guidelines. More on sonic branding.
For Société Générale we first did the sound for the bull and bear spots, later a sound logo of its own followed. For DWS our sound logo has opened corporate films and presentations since 2015, and in 2021 we revised it after the rebrand. When the brand name can be heard in a sound logo, people attribute it correctly nine times as often as a purely musical one, according to the SoundOut Index 2025.
Frequently asked questions
about campaign sound.
Yes. Porsche, Mercedes-AMG, Opel, Nestlé, M&M's and Aktion Mensch were commissioned through an agency. We work alongside your lead or production agency or deliver to them, whichever is easier for you.
It depends on scope, the number of versions and the usage rights. You receive a quote in advance. The campaign check beforehand is free.
You send links to two current spots or videos. Rahim Erbil, founder and creative director, listens personally, discusses them with you in 15 minutes and sends three findings in writing. The findings are yours, with or without a project. Go to the campaign check.
Buyout or licence, depending on the offer, agreed in writing before production starts. How the music is handled with collecting societies such as GEMA is settled in advance. More in our music licensing guide.
Only on explicit request. In that case we label them in line with Art. 50 of the AI Act. More in AI voices and the EU AI Act.
To EBU R128 and the specs of each platform, such as Netflix, Spotify, TikTok or YouTube. Stereo, 5.1 and Dolby Atmos come from the same project.
No. Campaign sound works on its own. If several campaigns should sound the same, sonic branding is the next step.
Yes. Campaign music, sound design and mixing need no on-site appointment; briefings run by video call and email. Voice recordings also work remotely via Source-Connect or session link. Our studios and creative hubs are in Frankfurt, Cologne and Berlin.
It depends on scope and feedback rounds. Tell us your air date and we plan backwards.
Your next campaign,
your sound.
Send us two links for the campaign check, or the brief with deadline and versions straight away. We will get back to you within 24 hours.