FILMS / FINANCE

The sound for DWS,
across three brand names.

Before DWS went public in 2018, Deutsche Bank's asset management was first called Deutsche Asset & Wealth Management, then Deutsche Asset Management. Across all three names we created the sound for many of their films: brand films, campaigns, fund and explainer films, plus the DWS investment conference.

Client
DWS, Deutsche Asset Management, Deutsche Asset & Wealth Management
Our part
Music, sound design, voice recording, mixing
Formats
Brand films, campaigns, fund films, investment conference
Latest
Brand film 2022
The task

Many films,
one brand.

An asset manager explains its funds and strategies in many films, plus brand films and campaigns. So that they sound like one brand, the sound was ours, across the renamings too.

This includes the sound logo Rahim Erbil composed for DWS in 2015 and revised in 2021.

Our part

Always
the whole sound.

For every film, the entire sound was ours:

01

Music

Music for every film, matched to topic and format.

02

Sound design

Sounds for animations, graphics and footage.

03

Voice

When a film needed voice, usually recorded with us, plus editing and processing.

04

Mixing

Mixing and mastering of every film.

05

DWS investment conference

For the DWS investment conference, 2018 to 2021, Rahim Erbil composed and produced the music for a large projection on the main stage and created the sound design. For the accompanying films we delivered music, sound design, mixing and mastering.

The films

A
selection.

A selection of the films we created the sound for:

  • DWS brand film · 2022
  • DWS rebrand · 2018
  • Global campaign · 2018
  • Xtrackers · 2017
  • Walk Around The Globe · Deutsche Asset Management
  • ESG: investing responsibly · Deutsche Asset Management
  • Dividends: the true stars of investing · DWS
  • Nachgefragt und Umgedacht: DWS Akkumula and open-ended real estate funds · DWS
  • Model portfolio · Deutsche Asset Management
  • Strategic Beta · Deutsche Asset & Wealth Management
  • The CROCI Way · separate case study
The result

One sound,
over many years.

Brand film, campaign or fund film: the films sound like they come from one source, across three brand names. With the sound logo from 2015 and its 2021 revision, we have accompanied the sound of DWS for many years.

Services used

Our expertise
for this project.

FAQ

Questions about sound
for finance films.

Yes. As with DWS, we create music, sound design, voice and mixing for many films of one brand so they sound like one.

Yes, usually in our studio, plus editing and processing. More on hiring a voice actor.

It depends on length, music, voice and usage rights. You receive a quote in advance. More on explainer video and e-learning.

Get started

Your films,
one sound.

Tell us about your films. We create the sound so they sound like your brand together.